Feverpitch × Blackpool FC
TANGERINE.
TWO DICE.
ONE CLUB.
From Bloomfield Road to the family table. A Blackpool FC Feverpitch edition that puts tangerine football drama into supporters' hands.
Two dice. Endless drama.
Blackpool FC edition · illustrative packaging
More than matchday
BLOOMFIELD ROAD.
AWAY DAYS.
KITCHEN-TABLE GOALS.
Blackpool runs through generations. The tangerine shirt, the walk to Bloomfield Road and the stories families share. Feverpitch gives Seasiders another way to live that passion, wherever they play.
A first Blackpool gift. A game with a parent or grandparent. A last-minute winner before tea. Simple football fun with the Seasiders at its heart.
Small enough for an away-day bag. Ready for a game with fellow supporters on the journey there, before kick-off or on the way home.
For supporters around the corner or across the world, tangerine is a bright, unmistakable connection to home.
For the club, that means merchandise with a role beyond the shelf: a product supporters can play, gift and keep coming back to.
The Seasiders. Tangerine. Football history.
BLOOMFIELD ROAD.
STANLEY MATTHEWS.
THE 1953 FINAL.
Blackpool's football identity is one of the most distinctive in the game. The club adopted tangerine in 1923, Sir Stanley Matthews became a global icon in the shirt, and the unforgettable 1953 FA Cup Final gave generations of supporters a story to pass down. Feverpitch turns that heritage into something families can play together.
A proposal for Blackpool FC’s retail and commercial teams. Heritage-led artwork, supporter uses and promotional offers would be developed with the club.
Same game. Your identity.
YOUR COLOURS.
YOUR CREST. YOUR GAME.
Packaging concept
BLACKPOOL FC
Unmistakably Blackpool. Vivid tangerine, deep black and crisp white. A small box with the energy of Bloomfield Road.
IN EVERY GAME.
- Club colours on the retail box
- Your club crest on the box
- The original Feverpitch football dice game
- Custom dice colours included free
Illustrative Blackpool FC edition proposal. Final artwork and badge use require club approval.
FEEL THE DRAMA.
Watch on YouTube ↗Club merchandise. Clear figures.
SMALL GAME.
BIG CLUB POTENTIAL.
Explore the order size, retail value and potential gross profit for your club edition.
Recommended retail is £9.99 including VAT. The calculator compares retail and trade values excluding VAT for a like-for-like margin.
103.0% markup on the wholesale price.
Illustrative gross profit assumes the full order sells at the selected VAT-inclusive retail price. Revenue, cost and profit outputs exclude VAT. Custom dice colours are included free. Club selling and operating costs are excluded.
| Games | Trade price / game | Order cost | Gross profit at £9.99 inc VAT |
|---|---|---|---|
| 500 | £4.10 | £2,050 | £2,112.50 |
| 1,000 | £4.00 | £4,000 | £4,325 |
| 5,000 | £3.90 | £19,500 | £22,125 |
| 10,000 | £3.80 | £38,000 | £45,250 |
| 20,000 | £3.70 | £74,000 | £92,500 |
Trade prices exclude VAT. Recommended retail is £9.99 including VAT. Pricing starts at £4.10 for 500 games and falls with volume. Box colour and approved badge customisation form the club branding offer. Custom dice colours are included free.
Put it in fans’ hands
MAKE IT PART
OF THE SEASIDERS' EXPERIENCE.
CLUB SHOP.
A NEW WAY TO PLAY.
A proposed addition to the Bloomfield Road store and online range: a compact gift, a first piece of Blackpool merchandise or an extra at checkout. The calculator shows the commercial opportunity at each order size.
JUNIOR SEASIDERS.
TOMORROW'S MEMORIES.
Explore a Junior Seasiders welcome gift, family offer or school-holiday promotion. Give young supporters something to do with their tangerine pride and a reason to bring family into the game.
PARTNERS.
SUPPORTERS. FYLDE COAST.
Build a partner-funded giveaway, supporter reward or community campaign around a playable Blackpool product. Each route can be tailored to the club's audience, budget and objectives.
One box. One unique code.
KEEP THE GAME GOING.
BRING FANS CLOSER.
Every box has a unique code on the back. Turn it into a route from the game to your club’s next promotion, reward or experience.
Bring a kitchen-table winner back to Bloomfield Road. A box code could link the game to a selected match, a stadium experience or a Seasiders campaign, giving the club a clear next step after purchase.
Back-of-box code
YOUR NEXT CLUB
EXPERIENCE STARTS HERE.
Illustrative code format
PLAY THE GAME → ENTER YOUR CODE → DISCOVER YOUR REWARD
A FREE MATCH TICKET.
Make the box a route to a selected fixture. Give supporters a reason to bring the excitement back to the stands.
BEHIND THE SCENES
AT BLOOMFIELD ROAD.
Explore a stadium-experience reward or prize draw. Connect the game at home with the ground, the club's story and a day to remember.
YOUR NEXT CAMPAIGN.
Use codes for a club offer, fan reward or promotional entry, tailored to your campaign and audience.
Marketing with a purpose. Codes can connect each box to a chosen campaign and, with a redemption process, help track participation. An optional sign-up can invite fans to hear more from the club.
Example promotions for discussion. The club chooses the offer, availability, terms and redemption process. Marketing sign-up would be optional.
Two dice. No screen required.
PASS.
SHOOT.
CELEBRATE.
Choose five minutes of play, or race to three goals. Two custom dice turn football’s highs and lows into a fast, face-to-face game.
BUILD THE ATTACK.
Roll the white die. Three consecutive passes or Shoot earns a shot. Tackle hands over possession; Foul gives your opponent a shot.
TAKE YOUR SHOT.
Roll the black die. Goal scores. Save returns play to the defender. Rebound means roll again; Counter gives the opponent a shot.
GO AGAIN.
After a goal, possession switches to the opponent, who rolls the Field Dice to kick off. Keep playing to your agreed time or score. Same football drama. Tangerine colours.
Make your club edition happen
TANGERINE.
PROUD.
LET'S PLAY.
START WITH YOUR COLOURS.
BUILD FROM THERE.
Tell Pete your preferred quantity and how you want to get the Blackpool FC edition into supporters’ hands.
- Choose your order size and club colour direction.
- Agree the box artwork and approved badge.
- Confirm pricing and your club edition.
Custom dice colours are included free.